by Eric Booker | May 18, 2026 | Sports & Management
Two athletes. Same sport. Same position. Roughly the same statistics. One has a six-figure NIL deal, a brand partnership with a national apparel company, and a social media presence that drives real revenue. The other has a profile page on the team’s roster...
by Eric Booker | Mar 11, 2026 | Sports & Management
How do professional athletes keep the sharks away? Big contracts can create the illusion of lifelong wealth. In reality, short careers, taxes, fees, bad advice, and lifestyle pressure can make that money disappear much faster than most people think. When most people...
